Real estate AI · Pricing

AI CMA for Real Estate Agents. How I use Claude to price a house.

How I price a listing with Claude: comps side by side, finishes scored, a defensible list price and a branded PDF. Free prompt from Skyleigh McCallum.

Day 1 of how I use Claude to run my real estate business

My CMA now takes one sentence, not Saturday.

What this used to cost me

This used to eat up a Saturday for me. Digging through the system to find comparables, flipping back and forth to compare properties, blurring them together, arguing with myself about which ones actually count, then building the whole presentation.

What the system does

  1. Pulls the comparables and shows them side by side, so I can verify which homes are being used.
  2. Scores the finishes on each comp against my subject home: kitchen, bathrooms, flooring, exterior.
  3. Lands on a defensible list price, with a few stronger comparables above and a few weaker ones below, and the logic all shown.
  4. Once I approve it, it generates a PDF that is easy to review with my client and matches my branding.

Try it today: paste this into Claude

Open Claude, attach or paste your information, then paste this prompt. It's a starting point; the full system runs on its own.

You are helping me price a listing. Attached are my sold comparables (export from MLS) and the details of my subject home.

1. List the comps side by side: address, sold price, sold date, beds, baths, square feet, days on market.
2. Score each comp against my subject home on kitchen, bathrooms, flooring and exterior (better, same, worse) and explain each score in one line.
3. Recommend a list price range. Show which comps sit above it, which sit below it, and why.
4. Flag any comp you think I should drop and say why.

Show all of your reasoning. Do not invent any numbers that are not in my attachments.

Where it gets it wrong

It doesn't know why specific areas sell for more, or that the house down the street sold to a family friend for an amazing price.

So I still walk through the house and make adjustments by hand.

What the full version does

In my business this is a saved skill. All I say is "run CMA" and the address, and it does the heavy lifting, all the way to the branded PDF.

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